5×5: Yves Sinka of Quottom Magazine and Neverland Space

5×5 features five photographs from five photographers selected by a guest editor.

Yves Sinka is a multi-tasker to say the least. After finishing his studies for photography during college, Sinka has gone on to do a variety of things within the creative industry. While his work embeds him mostly in advertising and design, Sinka has maintained his interest in photography especially in the context of the Internet and fine art. Sinka is the head of marketing for Quottom Magazine, a culture magazine based in Zurich. He has also recently co-founded Neverland Space, a digital and physical exhibition platform for artists that create multimedia work.

Sinka’s selection for this week’s 5×5 includes: Noboyushi Araki, Trey Wright, Mowgli Omari, Walter Pfeiffer and Lukas Wassmann.

The submitted photos can be categorised in two groups: Araki, Wassmann and Walter are representing the traditional photographers. This is the photography that I am personally very interested in. I love the view these photographers have on the world. Whenever I flick through their work I envie how they can visually surprise you as a viewer. Wright and Omari, are what I would call new school photographers. They push photography into a very new direction that is conceptually so deliberating for photography, because it leaves the path of the camera being a tool that is limited to represent what is in front of it. They create their own little worlds, in which the paper and its characteristic of being two-dimensional plays a huge role, both visually and conceptually. Conceptually it is interesting because I remember Tillmans complained about the general perception of paper as a 2d object when it is actually a 3D object even it really isn’t. It seems like this statement of his made quiet an impression on those artists… At least I claim this.